AI Insights · Timothy · October 2021
Top 5 Fashion Games on iOS in New Zealand for Q3 2021
Discover the performance trends of the top 5 fashion games on iOS in New Zealand during Q3 2021, including weekly downloads, revenue, and active users.
In the third quarter of 2021, the top 5 fashion games on iOS in New Zealand showed diverse performance trends in terms of downloads, revenue, and active users. Here’s a closer look at each game's metrics:
Project Makeover experienced a steady increase in weekly revenue, starting at around $10.7K in late June and peaking at approximately $20K in mid-September. Weekly downloads fluctuated, peaking at 3.4K in mid-August, while weekly active users saw a general rise from 15.2K to 16K over the quarter.
Makeup Artist: Makeup Games saw remarkable growth in both downloads and revenue. Weekly revenue increased significantly from $27 in late June to $347 by the end of September. Downloads surged from 86 in late June to 3.6K in early September. This growth was mirrored in active users, rising from 85 to 3.5K over the quarter.
Hair Challenge had a relatively stable quarter. Revenue remained low, with minor peaks up to $42 in late August. Downloads varied slightly, starting at 1.9K in late June and ending at 965 in late September. Active users saw a decline from 8.7K to 6.2K throughout the quarter.
Fashion Battle - Dress up game showed modest performance with revenue peaking at $34 in late August. Downloads fluctuated, starting at 1.1K in late June and ending at 596 in late September. Active users decreased slightly from 2.5K to 1.5K over the same period.
Super Stylist Fashion Makeover saw a consistent performance in revenue, peaking at $1K in mid-August. Downloads varied, starting at 743 in late June and ending at 490 in late September. Active users showed a general uptick from 4K to 4.5K mid-quarter, then a slight decline to 3.8K by the end of September.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the fashion game segment on iOS in New Zealand for Q3 2021. For more detailed insights, visit Sensor Tower.